Learn more about mikkaneo – our founding story, mission, and core values

Founded in Berlin & at home across Europe

In the summer of 2025, we founded mikkaneo with the mission to strengthen and promote Europe’s cultural and artistic diversity through a lifestyle and shopping platform that is unique to date.

As a Social Business Company, our focus is not on profit maximization, but on social added value.

Since we finance ourselves exclusively through the sale of products on mikkaneo, we are economically independent. Profits are reinvested to further advance the social vision.

Our headquarters are located in Berlin. Daniel Langen is the founder and appointed Managing Director of mikkaneo.

What makes us unique

Regional & authentic products

We stand for authentic, regional products that come directly from the people in their local communities and convey the spirit of their home and their story. We do this in a true partnership and never in a way that comes at their expense.

Cultural & artistic support

We support Europe’s art and cultural scene by giving artists and small labels from across the continent visibility and reach for their products. In addition, we actively support artistic and cultural projects across Europe with every sale.

Sustainable & environmentally conscious consumption

We rely on durable, high-quality products, not cheaply produced industrial goods with a short lifespan. We aim for climate-neutral consumption and plan to make mikkaneo climate-neutral across all value chains (scope 1-3) by 2029.